We will be glad to discuss this with you. We will go through the steps with you and discuss how to simplify the process. We do welcome calls. However, prior to any telephone conversation, we do ask that you send us your basic event information first. This way we will have it in front us to better understand your intent and plans. This is to help avoid mistakes or misunderstandings. We want to help you do this correctly.

Simply go to: Information Request Form

Reach out to us with your plans and what you want from the artist. We will work with you to find the best fee that will work for you and the artist. Use De La Font Agency’s “Let’s Get Started!” information request form to send us your booking information request.

Simply go to: Information Request Form

The Alex Sensation booking fee for a corporate event or private party is determined based on various factors such as the event date, location, type of event, artist’s popularity, current market trends, and artist’s availability. Fees may vary, so we typically offer a range initially. To obtain the most current and relevant pricing information tailored to your specific event needs, please send us your booking information request.

Simply go to: Information Request Form

The Alex Sensation booking fee for a wedding party or anniversary is determined based on various factors such as the event date, location, type of event, artist’s popularity, current market trends, and artist’s availability. Fees may vary, so we typically offer a range initially. To obtain the most current and relevant pricing information tailored to your specific event needs, please send us your booking information request.

Simply go to: Information Request Form

The Alex Sensation booking fee for a Quinceanera or birthday party is determined based on various factors such as the event date, location, type of event, artist’s popularity, current market trends, and artist’s availability. Fees may vary, so we typically offer a range initially. To obtain the most current and relevant pricing information tailored to your specific event needs, please send us your booking information request. Simply go to: Information Request Form

The Alex Sensation booking fee for a concert, festival, or fair is determined based on various factors such as the event date, location, type of event, artist’s popularity, current market trends, and artist’s availability. Fees may vary, so we typically offer a range initially. To obtain the most current and relevant pricing information tailored to your specific event needs, please send us your booking information request.

Simply go to: Information Request Form

Check with us regarding scheduling Alex Sensation for a virtual event, livestream, or a pre-recorded show. An Alex Sensation booking might be possible for a virtual corporate event or holiday get-together.

Simply go to: Information Request Form

Alex Sensation’s manager determines the artist’s concert fee (also known as a guarantee) by evaluating a combination of business, market, and logistical factors.

Here’s a breakdown of key elements considered:

1. Alex Sensation’s Popularity and Demand

• Ticket Sales History: How many tickets they’ve sold recently in the same market or similar ones.

• Streaming & Radio Metrics: Spotify/Apple Music numbers, YouTube views, Shazam stats, radio spins.

• Social Media Following & Engagement: Followers, reach, and how active and loyal the fan base is.

2. Market Strength

• City or Region: Artists can command higher fees in cities where they are more popular.

• Venue Size: Bigger venues mean more ticket sales and higher potential revenue.

• Local Competition: Is the artist competing with other events nearby on the same date?

3. Alex Sensation Touring Expenses

• Band & Crew Payroll: Salaries, per diems, union rates.

• Production Costs: Lights, sound, transportation, backline, hotel, security, etc.

• Travel: Flights, buses, fuel, lodging. Fees are often higher for more distant or logistically complex locations.

4. Type of Event

• Hard Ticket Show: The artist is the main draw; ticket sales drive revenue. The fee is based on expected gross revenue minus expenses.

• Festival or Fair: Often pay higher flat fees as the event assumes ticket risk.

• Corporate or Private Event: Typically, higher pricing due to exclusivity and often minimal promotional benefit.

5. Promoter Offer and Negotiation

• The manager evaluates received offers and may negotiate elements to modify the fee or reduce expenses.

• Promoters/Private Buyers typically present a formal offer sheet that includes:

• Guarantee (flat fee): Minimum the artist gets paid.

• Backend or Bonus: Extra earnings based on ticket sales after breakeven. (Typically, this is not applicable to private/corporate events.)

• Expenses: Travel, accommodations, hospitality, etc.

6. Comparing Fees

• Managers often compare fees of similar-level artists to stay competitive in pricing.

7. Alex Sensation Routing Considerations

• If the date fits smoothly into a larger tour routing, they might accept a lower fee.

• If it’s a one-off or out-of-the-way show, the fee might be higher to justify the extra time and effort.

Scroll down this page to find links to information regarding upcoming tour dates of Alex Sensation.

If your date appears to be open, the artist might still have the date blocked for personal reasons or for a private/corporate booking.

Reach out to us with your plans. We can advise you regarding artist availability.

If your date is not available, we will be glad to help you find alternative names to consider for your date and budget.

Use De La Font Agency’s “Let’s Get Started!” information request form to send us your booking information request.

Simply, go to: Information Request Form

• Born in: Colombia

• Based in: New York

• Based in: New York City

• aka: Javier Alexander Salazar

Alex Sensation Biography

Who Is Alex Sensation?

Alex Sensation is a Colombian-American DJ, producer, and radio personality known for his electrifying mixes and influential presence in the Latin music industry. With a career spanning decades, he has become one of the most recognizable figures in Latin music, blending reggaeton, salsa, merengue, bachata, and Latin pop into his signature sound. His dynamic performances and hit collaborations have solidified him as an international star.

Early Life and Background

Born Javier Alexander Salazar in Bogotá, Colombia, Alex Sensation moved to the United States at a young age. Growing up in New York, he was inspired by Latin music legends and quickly developed a passion for DJing. By his teenage years, he was already performing at nightclubs and gaining recognition for his mixing talent.

Rise to Fame as a DJ

Alex Sensation’s big break came when he joined New York’s La Mega 97.9 FM, the top-rated Spanish-language radio station in the U.S. His popular shows, including “La Mega Mezcla del Mediodía” and “La Original Mega Mezcla,” showcased his ability to keep listeners hooked with innovative mixes. His radio success opened doors to larger audiences and solidified his reputation as one of the leading Latin DJs in the world.

Music Career and Collaborations

Beyond the DJ booth, Alex Sensation has made a name as a recording artist and producer. He has released singles and collaborations with top Latin stars such as Ozuna, Bad Bunny, Nicky Jam, Maluma, Gente de Zona, and Anitta. Songs like La Mala y La Buena and Que Va became global hits, racking up millions of streams across digital platforms. His ability to seamlessly merge different Latin genres has made his music resonate with fans worldwide.

Impact on Latin Music

Alex Sensation has played a pivotal role in bringing Latin music to mainstream audiences. His mixes have bridged cultural gaps, making Latin rhythms more accessible to global listeners. Whether in clubs, concerts, or international festivals, his sets are known for high energy and nonstop entertainment.

Awards and Recognition

Throughout his career, Alex Sensation has been honored with multiple awards, including recognition from Premios Lo Nuestro and Billboard Latin Music Awards. His contributions to Latin radio and the music industry have made him one of the most influential DJs of his generation.

Alex Sensation Today

Today, Alex Sensation continues to headline concerts, perform at top festivals, and collaborate with some of the biggest names in Latin and urban music. With millions of followers across social media and streaming platforms, he remains a powerful force in shaping the sound of Latin music for future generations.

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More biographical information: AllMusic.com

Alex Sensation Discography

Top songs include:

• Playita
• Sugar Daddy (feat. Flo Rida & Jowell & Randy
• Te Veré
• La Calle (feat. Arcángel, De La Ghetto & Darrell)
• Dame un Chance
• Pa’ Lante
• No Se Si Me Quiere (Remix)
• La Diabla
• Fantasía
• Qué Va
• La Mala Y La Buena (feat. Gente de Zona)
• Báilame (feat. Yandel & Shaggy)

… and more!

Here are some artists and DJs similar to Alex Sensation:

• DJ Nelson – One of the pioneers of reggaetón and Latin DJ culture.
• DJ Lobo – Popular Latin DJ and radio host known for urban Latin mixes.
• DJ Camilo – Colombian-American DJ recognized for blending reggaetón, hip-hop, and Latin sounds.
• DJ Kass – Known for viral Latin club hits like Scooby Doo Pa Pa.
• DJ Chucky73 – Dominican-American DJ/producer active in urbano and dembow.
• DJ Envy (of The Breakfast Club) – While more hip-hop focused, he’s similar in being a radio DJ crossing into Latin/urban spaces.
• DJ Pope – J Balvin’s official DJ and collaborator, big in reggaetón/Latin urban.
• DJ Snake – French DJ/producer who often collaborates in the Latin/urban space (Taki Taki, Loco Contigo).
• De La Ghetto (though more a performer, he blends with DJs and producers in reggaetón).
• Tito El Bambino, Don Omar – Legacy reggaetón figures who often work with DJs/producers in Alex’s space.

How De La Font Agency Can Be Your Go-To Talent Booking Service

When you’re planning an event, the right entertainment can make all the difference. Whether it’s a high-energy concert, or a celebrity appearance that will wow your guests, one name stands out for trusted talent booking: De La Font Agency.

A Legacy of Excellence in Talent Booking

With more than 55 years of experience in the entertainment industry, De La Font Agency has built a solid reputation as a leading talent booking service. At De La Font Agency, event planners, corporations, festivals, non-profits, and private clients explore a vast network of national and international celebrities, musicians, comedians, and influencers.

This company’s expertise spans across genres and industries, making it easier to find the perfect act for your audience—whether you’re hosting a corporate gala, university event, a wedding, a fair or festival.

Our focus is providing top-quality service for you, the Buyer. Providing answers and fast service. We are your Professional Entertainment Consultant, i.e., your Booking Agent.

Why Choose De La Font Agency?

Verified & Vetted Talent

De La Font Agency works directly with top agencies, artist management teams, and production professionals. That means verified talent, fair pricing, and peace of mind.

Transparent Process

From the first inquiry to final booking, De La Font Agency offers a streamlined and professional process.

Custom Entertainment Solutions

Not sure who fits your budget or event style? De La Font Agency can help you discover talent options tailored to your goals and audience. Whether you’re working with a modest budget or going big, we will help you find the right match.

To get started and to get answers, simply go to: Information Request Form